About us

35 million+

collectors


200+

partners


430+

IAG Loyalty colleagues


Since the launch of Avios in 2011, when British Airways and Iberia merged and International Airlines Group (IAG) was born, we have evolved from a leader in travel rewards to a leader in loyalty.

Over our 30-year history, we’ve created millions of memories for members around the world, harnessing their loyalty and love for travel with hotel and flight rewards and unforgettable experiences.

Today, IAG Loyalty is continuing that growth on a global stage, with more than 35 million members and partnerships with the biggest names in travel, retail, hospitality, finance and more. Our people are driven by data and digital technology, and we’re proud to create the world’s most rewarding experiences.

30 years

experience


Our

leadership team


LT_IMG_3568-(1)

The leadership team, pictured left to right: Stephen Scott - Chief Product Officer, Silvia Espinosa de los Monteros - Chief Strategy Officer, Helen Miller - Chief People Officer, Rob McDonald - Chief Commercial Officer, Kinnari Ladha - Chief Data Officer, Darryl Cartmell - Chief Financial Officer, Adam Daniels - Chief Executive Officer. 

We’re on a journey

of digital transformation


Our position

in IAG


position in IAG Mar 2022