British Airways Holidays appoints Mark Hall as Head of Product & Sourcing

9 September, 2025: IAG Loyalty has announced the appointment of Mark Hall as Head of Product & Sourcing at British Airways Holidays, from 6 October 2025.

Mark brings more than two decades of experience in the travel industry, having held a range of senior commercial and strategy roles. He joins from TUI Group, where he was most recently Commercial & Strategy Director - Product & Purchasing, where he was responsible for product innovation and supplier partnerships across multiple international markets.

He began his travel career in 1998 on the Thomson Holidays graduate scheme, progressing through a range of commercial roles accumulating extensive expertise in revenue optimisation, product development and purchasing on a global scale. This including becoming TUI UK Product Director for over 10 years, before becoming General Manager - Revenue Management at TUI UK in 2006. Since then, he has built extensive expertise in revenue optimisation, product development and purchasing on a global scale.

In his new role, Mark will lead the product and sourcing function at British Airways Holidays, supporting the company’s growth strategy and its ambition to deliver a market-leading holiday proposition for customers.

Andrew Flintham, Managing Director of British Airways Holidays, commented: “Mark brings a wealth of industry knowledge and commercial expertise to British Airways Holidays. His background in sourcing and product strategy across international markets makes him ideally placed to help us expand our offering as a premium travel operator and deliver even more value for our customers and partners.”

Commenting on his appointment, Mark said: “I’m delighted to join British Airways Holidays at such an exciting time. I’m passionate about creating outstanding travel experiences for customers and working closely with our partners to deliver even more choice and value.”

Mark will be working alongside Duncan Roberts, who continues in Andrew’s leadership team as Head of Commercial.  As part of an ambitious growth strategy, Duncan will be accountable for the commercial performance of the holidays businesses for all the airlines within IAG.

British Airways Holidays, part of IAG Loyalty, is one of the UK’s leading tour operators, offering ATOL-protected holiday packages that combine flights with carefully selected hotels and experiences worldwide. Serving millions of customers each year, the business is focused on providing flexibility, value and exceptional service, underpinned by British Airways’ trusted heritage.

Mark holds a Law & Economics degree from the University of Durham. Outside of work, he enjoys family life with his wife and three children.

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Media Enquiries

Jason Turnnidge-Betts
Corporate Communications Partner
press@avios.com

About British Airways Holidays

British Airways Holidays is one the UK’s leading and most trusted tour operators. From our selection of more than 10,500 carefully selected hotels to our dedicated 24-hour support line, we take every element of our customers’ holidays seriously.

Our carefully selected hotels span 600 locations in 100 countries packaged with British Airways and other airline partner flights. Car hire, in partnership with Avis & Budget, airport transfers and sightseeing experiences can also be booked as part of a package on ba.com, or by calling our destination experts.

Further information on British Airways Holidays can be found here.

About IAG Loyalty

IAG Loyalty is a pioneer in the loyalty industry with over 30 years of experience. It's home to British Airways Holidays and Avios - the loyalty currency of British Airways, Iberia, Aer Lingus, Vueling, Qatar Airways, Finnair and Loganair.

With a vision to create the world's most rewarding experiences, IAG Loyalty enables more than 69 million members worldwide to collect and redeem Avios through a diverse range of partners spanning retail, travel and financial services. Its parent company, International Airlines Group (IAG), is one of the world’s largest airline groups with 600+ aircraft carrying more than 122 million customers to 260 destinations across 91 countries each year.

For more information, visit www.iagloyalty.com.