Media centre

Loyalty study report cover page
January 9, 2023 11:11
UK-wide study suggests 92% of consumers are turning to loyalty programmes for everyday spending to make their money stretch during the economic downturn. Discover more in our thought leadership report.
New IndusInd Bank payment card
January 4, 2023 10:10
IndusInd Bank has partnered with Qatar Airways and British Airways to introduce a tri-branded credit card. The first of its kind in India, this new credit card will launch within the first half of 2023.
IAGL office
January 3, 2023 10:10
Reward Gateway, a global HR technology and employee engagement company, today announced its partnership with IAG Loyalty to add Avios to its selection of employee reward redemption options.
Man using uber app on mobile phone
November 7, 2022 9:9
IAG Loyalty has today announced it is launching a new partnership with Uber in the UK, enhancing the value of its global currency, Avios, and helping British Airways Executive Club Members get that bit closer to their next rewarding experience.
IAG Loyalty To Launch Online Wine Business
September 26, 2022 7:7
IAG Loyalty has today announced it is launching an online wine delivery business – The Wine Flyer – enhancing the value of its global currency, Avios, and helping loyalty programme members get that bit closer to their next rewarding experience.
IAG Loyalty and Bilt Rewards Partner to Help U.S. Renters Earn Avios
August 25, 2022 11:11
Through the new joint partnership, renters across the U.S. will be able to turn their largest monthly expense into international travel to thousands of destinations with some of Europe’s top airlines.
Stephen Scott, IAG Loyalty's CPO, talks on the Let's Talk Loyalty podcast
May 26, 2022 8:8
Tune in to this exclusive episode of Let's Talk Loyalty to hear from our Chief Product Officer, Stephen Scott, on some of the new and big ideas in loyalty right now.
IAG Loyalty expands its financial partnerships and announces new Barclaycard Avios and Barclaycard Avios Plus credit cards.
28 February 2022, 09:00
IAG Loyalty, the owner of Avios, today announces the launch of two new credit cards in partnership with Barclaycard, one of the UK's largest credit card providers.
Qatar Airways Privilege Club Adopts Avios As Its New Rewards Currency Starting Late March
22 February 2022, 09:30
Qatar Airways has today announced that it will be adopting Avios as the reward currency for all members worldwide from late March 2022.
Let's Talk Loyalty
9 April 2021, 11:40
Adam Daniels, CEO, IAG Loyalty shares some thoughts regarding loyalty, how IAG Loyalty has responded over these last difficult months and looks to the future, sharing a glimpse into what IAG Loyalty is working on.
New partnership with Barclays Premier Banking
4 March 2021, 17:00
We've launched an exciting new banking proposition for our UK Executive Club members who can now earn Avios through their Barclays Premier Account.
Announcing our latest partnership with Sainsbury's & Nectar
21 January 2021, 11:14
We are excited to announce our latest British Airways and Avios Partnership with Sainsbury's and Nectar. Find out more about how you can turn your Nectar points into adventures.
Announcing our new Santander partnership
2 October 2020, 15:27
We are delighted to announce our latest Iberia Plus partnership with Banco Santander in Spain. Read on to find out more about how we are continuing to grow our Avios earn opportunities for all our airline loyalty programmes in the UK, Spain and Ireland.